Title: The Aggregation of Unorganised to Organised Sectors Year: 2019

Authors: Chetan Panse, Aditi Goel, Rohan Khanvilkar
Journal: SAMVAD International Journal of Management
Publication date: 2019
Publisher: SAMVAD International Journal of Management
URL: click here


The business model of any organisation is important for the growth of a company, it helps in earning revenues, raising funds, and effective working of the organisation. This type of innovation in the business models not only comes from innovators but also from observing and learning from other business models. India has now become home to many successful startup ventures such as Oyo, Swiggy, Urban clap among many others. Despite of having such a low success rate in the startup industry it is therefore essential for us to understand the models these organizations have used to scale up there functioning and operations. The equilibrium between demand and supply is the key to any successful venture.