DR. MADHURA BEDARKAR

Title:Onward Technologies Limited: An Indian SME building a Global Brand.Year: 2020
Authors: Mahima Mishra, Anand Prakash, Santosh Gopalkrishnan, Madhura Bedarkar Journal: Ivey Publication date: 2020 Publisher: Ivey Publishing URL: click here Abstract Onward Technologies Limited was an engineering services outsourcing company based in India with divisions and branch offices around the world. Founded in 1991, the company was an early entrant in the services outsourcing sector and had performed moderately well. Over time, the company had moved from providing banking services support to providing engineering services. Competitors, however, showed greater growth, and new companies were commanding an increasing share of the market. In 2006, Onward Technologies Limited underwent a significant restructuring process and sharply reduced its clientele with the goal of establishing a long-term but narrow focus. Still, the company had not been growing at the rate envisioned by its founder. It had secured a significant and prestigious order from a well-known US company and was wondering which path to pursue. Should the company continue doing business in the developed economies and working with new Fortune 500 companies, or should it pursue new opportunities in the emerging Asian markets.

Title:Onward Technologies Limited: An Indian SME building a Global Brand.Year: 2020

Authors: Mahima Mishra, Anand Prakash, Santosh Gopalkrishnan, Madhura Bedarkar
Journal: Ivey
Publication date: 2020
Publisher: Ivey Publishing
URL: click here

Abstract

Onward Technologies Limited was an engineering services outsourcing company based in India with divisions and branch offices around the world. Founded in 1991, the company was an early entrant in the services outsourcing sector and had performed moderately well. Over time, the company had moved from providing banking services support to providing engineering services. Competitors, however, showed greater growth, and new companies were commanding an increasing share of the market. In 2006, Onward Technologies Limited underwent a significant restructuring process and sharply reduced its clientele with the goal of establishing a long-term but narrow focus. Still, the company had not been growing at the rate envisioned by its founder. It had secured a significant and prestigious order from a well-known US company and was wondering which path to pursue. Should the company continue doing business in the developed economies and working with new Fortune 500 companies, or should it pursue new opportunities in the emerging Asian markets.

Name	Designation
Mr. Anand Singh	Administrative Officer
Ms. Jagriti Partho Goswami	Office Superintendent
Mr. Prasanna Pendke	Sr. Supervisor
Mr. Amit Marathe	Sr. Supervisor
Mr. Prakash D Karkar	Supervisor
Mr. Amit Shinde	Supervisor
Ms. Supriya Rahalkar	Supervisor
Ms. Poorva Zende	Supervisor
Mr. Ritesh Gaikwad	Supervisor
Mr. Yogesh S. Mane	Sr. Coordinator
Ms. Rucha Desai	Sr. Coordinator
Ms. Roma Kale	Sr. Coordinator
Ms. Deepti Gokhale	Sr. Coordinator
Ms. Margaret Dsouza	Sr. Coordinator
Mr. Prasad Bonde	Coordinator
Ms. Anuja Joshi	Coordinator
Mr. Pradeep Chaveria	Coordinator
Mr. Vishal Yadav	Coordinator
Mr. Rohit Rane	Assistant Coordinator
Ms. Shilpa Ravalallu	P.A.to Director
Mr. Abhishek Kudale	Office Assistant
Mr. Rajesh Bagewadi	Network Engineer
Ms. Saee H. Gokhale	Sr .Lab Instructor
Mr. Nilesh S Kadam	Lab Instructor
Mr. Sumit Bhoinkar	Accountant
Mr. Avadhoot Joshi	Accountant
Ms. Shital Balkawade	Sr. Accounts Assistant
Ms. Deepti Velhal	Deputy Accountant
Mr. Mukesh Thopate	Office Attendant
Mr. Ashok Mankar	Office Attendant
Mr. Puran Walmiki	Sr. Office Attendant
Mr. Kailash Shinde	Sr. Office Attendant
Mr. Vasant Shitole	Sr. Office Attendant
Mr. Sanjay Takle	Sr. Office Attendant
Mr. Aniket Gugale	Office Attendant
Mr. Ravindra Supe	Office Attendant
Mr. Sagar Mengade	Driver cum Office Attendant